Decreasing Term Family Protection
Up to 70% more cover in the first year*
Unique to Aviva, NEW Decreasing Term Family Protection is a cost-effective form of life cover that ensures your client has more life cover at a time in their life when their family is younger and their requirement for life cover is higher. It’s designed so that the sum insured will decrease in a straight-line basis consistent with the term.
The Decreasing Term Family Protection policy will offer a higher initial sum assured for a set premium than under level term assurance. This provides the greatest amount of protection for a family earlier when their needs are at their greatest and at an affordable price.
Advantages of combining this with level/convertible term protection
While this product can be bought on a standalone basis, consider positioning it together with a level/convertible term contract. By combining level/convertible and decreasing term family protection, the client can lock in a base level of level/convertible cover over the longer term, whilst also front loading this cover in the shorter term. Specified Illness can also be added to this policy.